Sunday, December 11, 2005

Xbox 360 launches in Japan to tepid reaction

The general reaction to the Xbox 360 launch in Japan today was lukewarm at best. Microsoft does have first-mover advantage there on the next-gen console playing field unlike last time around, and they’re hoping that will be the ticket to increased sales in a market like this.

"It's not going to be a big hit in Japan," said 26-year-old Kentaro Okamoto, one of the first Xbox 360 buyers. "I buy every new game console... but normally Japanese customers only buy a machine when it's made by Sony or Nintendo."


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